After going a full year without being able to sell any tickets, MLB clubs are embracing the restart of fan attendance in local markets. Eric Fisher reports.
MLB clubs look to reinvent fan experience in empty ballparks
With no attending fans for the upcoming start of the 2020 MLB season, many clubs are employing new tools to retain fan engagement and in-ballpark energy
Guarded optimism within MLB free agent market after two slow years
After two historically slow offseasons for MLB player movement that heightened tensions between the league and MLB Players Association, this fall and winter are expected to see more activity.
MiLB’s Buffalo Bisons temporarily relocate to New Jersey
Shift for 2021 season frees up Sahlen Field for MLB's Toronto Blue Jays
MLB Rangers fill ballpark for its 2021 home opener
Sellout crowd is largest since arrival of the Covid-19 pandemic
Manfred aiming for full MLB ballparks by midseason
Commissioner is hopeful of benefiting from increased vaccine rollout
Marlins strike long-awaited naming rights deal with loanDepot
California-based loan provider continues to accelerate presence in baseball
Investment in digital gaming helps FIS weather Covid storm
Adam Nelson talks to Jurg Capol, marketing director of the International Ski Federation (FIS) about how the organisation has endured the Covid-19 pandemic thanks to digital innovations.
Cause for optimism in event sector as hosts begin planning for spectators
A new survey says a large proportion of event hosts are planning for spectators to return to stadiums and have not postponed any events beyond September 2021. But will the event bidding sector be the same after the pandemic?
Jahm Najafi on global sports investment trends
In this week's episode, podcast co-hosts Eric Fisher and Chris Russo interview Jahm Najafi, chief executive of The Najafi Companies and vice chairman of the National Basketball Association's Phoenix Suns. Eric and Chris also discuss the recent deal in which venerable trading card entity The Topps Co. will become a public company, the continued growth of non-fungible tokens (NFTs), New York state enacting mobile sports betting, and the emergence of Genius Sports following its landmark agreement to acquire National Football League data rights.
Steve Payne | Signaling the digital era of sports rights
Steve Payne, senior vice president of global strategic partners and business development for media technology and services company MediaKind, explores the increased prominence of streaming in recent media rights agreements