The ATP Finals’ 12-year run in London helped to boost the profile of the event and showcase London's O2 Arena as sports venue. Adam Nelson examines the tournament's stay in the city and looks at how the commercial model will change now that it is moving to Turin.
Our latest on Covid-19
Blue Jays could start 2021 MLB season in Tampa area
Major League Baseball's Toronto Blue Jays could be forced to start their 2021 campaign in the Tampa area due to ongoing travel restrictions between the United States and Canada in the wake of the Covid-19…
New F1 chief Domenicali: We’ll weigh up ‘rotation’ policy for calendar
Formula 1 could employ a “rotation” policy when it comes to drawing up future calendars, according to the motor-racing championship’s newly-installed chief executive and president Stefano Domenicali.
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Social Media Case Study: ATP World Tour Finals
Men’s tennis’ season-ending ATP (Association of Tennis Professionals) World Tour Finals, held this month at the O2 in London, features the best eight singles players and best eight doubles teams. Social media plays a significant role in promoting the event through the ATP’s ‘Road to London’ campaign.
Spotify’s collective model inspires new ATP chairman Gaudenzi
ATP chairman Andrea Gaudenzi talks about a challenging first nine months as ATP chairman and explains what tennis can learn from the music industry. Ben Cronin reports.
Singapore to host ATP 250 tournament
Singapore will host an ATP 250 tournament at Singapore Sports Hub's OCBC Arena on February 22-28 on a single-year licence, the ATP has confirmed
IMG promotes tennis and golf events heads
The IMG agency has announced two senior promotions within its media and events team, with Gavin Forbes elevated to executive vice-president and managing director of tennis events, and Grant Slack to serve…
Australian Open chief claims ‘vast majority’ of players support hard quarantine
Tennis Australia’s chief executive Craig Tiley has said that most players are backing the hard quarantine that has been imposed on players and staff involved in the Australian Open, in spite of some p…
ITF, Kosmos Tennis to shake up revamped Davis Cup Finals
The 2021 Davis Cup Finals will be expanded from seven to 11 days and is likely to be staged across three European cities, the International Tennis Federation has announced
The Premier League waits for sun to shine on chilly UK media market
The Premier League usually auctions its domestic media rights halfway through its three-season cycle, but Covid has uprooted its plans. Callum McCarthy examines the likely bidders and the league's hopes for an uplift in the value of the rights.
Jason Siegel | 48-team Fifa World Cup raises the stakes for 2026 host cities
Jason Siegel, president and chief executive of Greater Orlando Sports Commission, argues that the city’s experience in staging closed-door NBA and MLS games puts it in a strong position to host matches at the 2026 Fifa World Cup
Stadiums and arenas represent key tool in US Covid-19 vaccination efforts
Following last fall's repurposing of many sports facilities as voting centers, an increasing number of venues are now being used as mass vaccination centers, though the logistics to do so remain complex.
VAR sponsorship included in Lega Serie A category revamp
Lega Serie A has been working to restructure its commercial and marketing operation over the last 12 months. In an exclusive interview, commercial director Michele Ciccarese outlines how sponsorship will take shape under the new structure.