Faced with the extended absence of live in-person audiences critical to its events, World Wrestling Entertainment turns to technology to create a spectacle
Our latest on Covid-19
Round-Up: Australian Open uncertainty, Foxtel eyes AFL extension, Tamil Nadu bans online gaming, and more
The first Grand Slam of 2021 could be delayed by one or two weeks from the scheduled January 18 start, due to Covid-19
Toronto Raptors to open 2020-21 NBA season in Tampa
The Toronto Raptors will open the 2020-21 National Basketball Association season playing home games in Tampa, Florida, due to Covid-19 travel restrictions.
Old Values, New Targets
SportBusiness International looks into international wrestling’s rebranding exercise: will it be the driving force of a brighter future for the troubled sport?
Striking Gold
Donna Goldsmith has held senior executive positions at the NBA (National Basketball Association), WWE (World Wrestling Entertainment) and 2014 Super Bowl Host Committee. She reveals how she became one of the most influential women in the business of sport.
WWE seeking to ban fan after content issues in new ThunderDome
Incidents of inappropriate conduct seen during deployment of virtual fans
Free access to WWE Network offered for one month
World Wrestling Entertainment has announced it is offering free access for a month to subscription digital product WWE Network
Der Klassiker provides springboard for Bundesliga’s global marketing efforts
The Bundesliga is locked in a battle with other major European leagues for the hearts, minds, and eyeballs of fans around the world. Kevin Roberts examines some of the league's marketing efforts alongside the Der Klassiker match between Bayern Munich and Borussia Dortmund.
ESG initiatives in practice in Asia-Pacific sport
Last week, we spoke to three industry experts about the growing influence of environmental, social and governance (ESG) benchmarking measures within Asia-Pacific sport. This week, we hear from executives putting such measures into practice at sports properties.
Stevenage FC tries to build on the success of innovative Burger King gaming partnership
Stevenage FC were pleasantly surprised when news arrived of Burger King's interest in becoming its main sponsor. SportBusiness speaks to Stevenage chief executive officer Alex Tunbridge to hear about the journey the club has been on since the association with Burger King began in July 2019.
Why sport needs strong governance and forensic due diligence in dealing with investors
Kevin McCullagh speaks to Luca Ferrari, partner and global head of sports at law firm Withersworldwide, about how investors in sport should be regulated and the measures that should be taken when exercising due diligence.