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Lee Choong Khay | After Covid-19, the sports media rights model must change

Lee Choong Khay, head of sport at Malaysian pay-television broadcaster Astro, implores rights-holders and broadcasters to take the opportunity of the Covid-19 interruption to reconsider the sports media rights model.

A camera crew member works in an empty stadium during a match between Flamengo and Potuguesa as part of the Rio State Championship 2020, to be played behind closed doors. (Photo by Bruna Prado/Getty Images)

Lee Choong Khay, head of sport at Malaysian pay-television broadcaster Astro, implores rights-holders and broadcasters to take the opportunity of the Covid-19 interruption to reconsider the sports media rights model.

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