Astralis Group宣布计划进行首次公开募股(IPO),这将是专业电竞团队首次公开募股。 

A competitor takes part in a match at the epicLAN esport tournament at the Kettering Conference Centre (Photo by Leon Neal/Getty Images)

Astralis Group宣布计划进行首次公开募股(IPO),这将是专业电竞团队首次公开募股。 

总部位于丹麦的Astralis将于12月9日在纳斯达克(Nasdaq)的哥本哈根交易所(Copenhagen exchange)上市。该公司的竞争产品包括《反恐精英:全球攻势》(counterstrike: Global Offensive)、《英雄联盟》(League of Legends)和EA体育(EA Sports)的《FIFA系列》(FIFA series)。

在接受彭博新闻社(Bloomberg news agency)采访时,Astralis首席执行官尼古拉·尼霍姆(Nikolaj Nyholm)详细介绍了该公司的计划,希望筹集1.25亿丹麦克朗((合1,670万欧元/ 1,850万美元))至1.5亿丹麦克朗。该股的发行价为每股8.95美元,认购期从11月18日至29日。




Most recent

For the past 11 years the annual Globe Soccer Awards have recognised exceptional talent in world football with many of the game’s biggest stars travelling to Dubai to receive their honours.

Media rights increases for the Uefa Champions League in the UK, US and France have vindicated Team Marketing's decision to start its sales process early in these markets. But the agency won't be getting carried away just yet, writes Frank Dunne.

China’s General Administration of Sport has announced a new collective brand for all national sport named Team China. Zhang Dan investigates the new marketing initiative.

The organisers of the Beijing 2022 Winter Olympics have adopted a less-is-more approach to their domestic sponsorship programme. Zhang Dan reports on their progress in becoming the first city to host both the summer and winter Games.