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英超启动新任赛事活动总监招募计划

英超联盟开始寻找新的赛事活动总监,猎头公司Odgers Berndtson将代理相关业务。

Photo by Catherine Ivill/Getty Images

英超联盟开始寻找新的赛事活动总监,猎头公司Odgers Berndtson将代理相关业务。

英超计划找一名新的管理人员来接替洛蒂-克雷斯韦尔,管理赛事活动团队,牵头扩大该联赛的观众群体,进一步打开国际市场。

英超联盟向本网站透露,新任的赛事活动总监将负责英超亚洲杯等海外赛事活动的组织工作。英超亚洲杯是一项在亚洲进行的季前热身赛,两年一届,每届有四支英超球队参加。“Premier League Mornings Live”的开展也在新总监的职责范畴中,这是一系列在美国举办的球迷嘉年华活动,会邀请球迷观看英超比赛和参加赞助商活动。

新赛事活动总监将负责英超各大赛事活动的组织工作,要与各俱乐部、赞助商和外部机构开展合作,协调营销及推广活动,并为英超赛事活动策略的制定提供输入。

克雷斯韦尔已为英超联盟工作三年,之前在ATP任ATP世界巡回赛总决赛赛事活动运营总监。

前不久,英超刚刚扶正临时CEO马斯特,结束寻找新CEO的肥皂剧。

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