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迪士尼CEO称,ESPN+如今已拥有350万付费用户

迪士尼首席执行官鲍勃伊格尔在季度财政报告电话会议上透露,ESPN直接面向消费者的直播服务ESPN+现已拥有350万付费用户。

迪士尼首席执行官鲍勃伊格尔在季度财政报告电话会议上透露,ESPN直接面向消费者的直播服务ESPN+现已拥有350万付费用户。

该数字高于2018年九月的100万订阅用户,二月200万以及八月的240万。

大部分增长似乎归功于OTT平台上终极格斗冠军的加入,该平台首次亮相于2018年四月并每月收费4.99美元。ESPN+的崛起还归功于收购了大量国际足球赛事的版权,其中包括从2020年开始的德国足球甲级联赛。

该服务将在本月晚些时候进一步飙升,届时ESPN +将与Disney +和Hulu捆绑销售,从11月12日开始,每月提供12.99美元的服务。伊格尔并未透露Disney+的预售价格,该服务每月单独出售的价格为6.99美元。

伊格尔在财报电话会议上说:“ESPN+教会我们的,是体育公司的机遇来自多平台。我认为随着直播的价值在线性直播频道上逐步增长,你们可能在ABC上看到更多体育节目。”

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