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Wizards plan West Ham crossover and female basketball clinics for NBA London game visit
• Wizards District Gaming planning match against West Ham esports team
• Activations scheduled with global partner Alibaba
• Back home, NBC telecast prepares US audiences for in-play betting
When
How NBA China’s 17 sponsors activated around the China Games
NBA China currently maintains relationships with 17 sponsors
Partners a combination of Chinese organisations and multinational companies looking for exposure in the country
PBA to announce live media rights deal in China with HWRICL
The Philippines Basketball Association is set to announce a deal with the Hunan World Research Internet Co. Ltd (HWRICL) to air league games live and exclusively on television in China
Nike named presenting partner of NBA Mexico City Games 2019
Leading footwear and apparel manufacturer Nike has been named the presenting partner of the NBA Mexico City Games for the third consecutive season.
Australian basketball league opener breaks viewership record with Facebook stream
The opening game of the 2019 Australian National Basketball League season had 1 million viewers on a Facebook live stream in the US, tuning in to see 17-year-old player LaMelo Ball – the younger brother o…
Slew of NBA’s Chinese sponsors suspend ties
An array of NBA China's Chinese-owned official partners have halted business with the league and its pre-season exhibition games in the country were temporarily in doubt, as the fallout continues from…
Super League enters new era – and new continent – with Toronto Wolfpack promotion
With the world's first transatlantic sports team, the Toronto Wolfpack, set to play in the English Super League from the start of the new season, Bob Williams looks into how the unique arrangement is benefiting both the club and the sport of rugby league.
NBA在中国的关系覆水难收
休斯顿火箭队总经理莫雷针对香港问题的一条推特，引发一系列连锁反应。不少人认为，NBA在中国市场恐将遭受巨大损失。然而，有多位业内人士向记者表示，由于合同条款限制，不少中国公司也损失惨重，这次风波是一个“双输”局面。
Auckland plays to its strengths as New Zealand’s global gateway
The world’s most isolated major city has broken down geographical barriers to punch above its weight consistently in the sports events sector. Bradley Rial finds out how.
Thai FA president has arresting ambition for SEA leadership
Thai FA president Somyot Poompanmoung is striving to make Thailand the leading football nation in Southeast Asia
Former police chief is pushing the organisation toward greater commercial sophistication