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SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
Once-reliable US sports publishing market hits heavy decline
Sales of sports titles have been drowned out in the US, in part by rabid consumer interest in political titles. Dennis Tuttle looks at the reasons behind this and what editors are doing to turn the tables.
‘Team China’ brand sets high partnership price, targets $400m in quadrennial revenue
China’s General Administration of Sport has announced a new collective brand for all of China’s Olympic and Paralympic sports teams: "Team China". Zhang Dan investigates the new marketing initiative.
Invictus Games heads to Düsseldorf in 2022
Düsseldorf in Germany has been announced as the host city for the 2022 edition of the Invictus Games, the multi-sport event for wounded servicemen and women.
Bidding opens for World Beach Games as future secured
The Association of National Olympic Committees (ANOC) has opened a bidding process for hosting rights to future editions of the World Beach Games after confirming it will continue past its maiden event
Comcast launches sports tech accelerator with three US sports bodies
US media company Comcast NBCUniversal has launched SportsTech, a new global accelerator programme for sports technology start-ups
Bach confident of strong Sapporo 2030 Olympic bid
International Olympic Committee president Thomas Bach has said he is confident the Japanese city of Sapporo will make a strong bid to host the 2030 Olympic and Paralympic Winter Games
Teams in prime US travel destinations mine tourists for ticket sales boosts
Rick Snider looks at how pro teams in key US markets are engaging tourists in order to boost attendance numbers.
Ex-adidas marketing chief McCammon wants to make Excel Esports a ‘truly British’ product
The appointment of adidas’ former director of global marketing Robin McCammon to the role of chief commercial officer at UK-based esports organisation Excel Esports, announced in January, appeared to b…
2020 Youth Olympics give Lausanne chance to take lead in driving ‘new Games’ era
Lausanne is home to dozens of sports organisations but, until recently, its event-hosting capabilities and ambitions have been relatively modest. How will the 2020 Winter Youth Olympic Games change the landscape? Bradley Rial reports.
‘Our ambition is to have the two best teams in the world’ – why OL Groupe has taken over Reign FC
The NWSL is entering a new era in 2020 following the takeover of Reign FC by OL Groupe, the parent company of French women’s soccer team Olympique Lyonnais Féminin. Bob Williams spoke to new Reign FC COO Vincent Berthillot about the strategy behind the move.