When a leading sports team signs a foreign player, it does so because of their athletic ability. But sometimes that player can also usher in an opportunity to build a sizeable fan base in their home country
US Digest | Delaware ushers in new sports betting era
In this week's US sports industry round-up: Delaware ushers in new sports betting era; United 2026 bid outscores 'high risk' Morocco; and the New York Yankees win scheduling battle with ESPN.
US Digest | MLB aims to establish long-term relationship with London
In this week's US sports industry round-up: MLB aims to establish long-term relationship with London; United 2026 offers financial and diplomatic assurances; and Manning considers joining Panthers ownership group
Fifa to host global summit on biennial World Cup, Infantino holds out for ‘consensus’
Fifa will stage a ‘global summit’ to discuss the proposals to switch the World Cup and Women’s World Cup to a biennial hosting model, as president Gianni Infantino conceded ground on potentially putti…
AFC to open bidding to host centralised Asian Cup qualifiers
The final round of qualifiers for the 2023 Asian Cup national team football tournament has been switched from the traditional format of home-and-away fixtures to single round-robin ties, to be played in…
UAE chosen to host rescheduled Fifa Club World Cup
The United Arab Emirates is to stage this season’s Fifa Club World Cup in early 2022 after Japan withdrew as host due to the Covid-19 pandemic.
Candy Digital unveils NFT marketplace, MLB postseason collectible series
Startup digital collectible company Candy Digital is looking to maintain momentum in the non-fungible token (NFT) industry by unveiling a beta platform where fans and consumers can directly purchase the …
Machine learning: What should a sports AI project look like?
A panel of AI experts attempted to demystify machine learning at a recent session of the ‘Access Innovation’ coaching series. Rebecca Hopkins summarises the takeaways from the event.
Charlotte FC takes calculated risk with MGM reality series to increase brand awareness
Charlotte FC president Nick Kelly speaks to SportBusiness about the strategy behind 'Welcome To The Team' and the measures being taken to maintain the integrity of the MLS roster-building process.
Tyler Tumminia on the rebranding and ascension of the Premier Hockey Federation
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Tyler Tumminia, commissioner of the Premier Hockey Federation. Eric and Chris also discuss major ticketing-related deals involving SeatGeek and Vivid Seats, the backing of LeBron James’ The SpringHill Company by a group of top-tier investors, and the completion of Arctos Sports Partners’ $3bn (€2.59bn) investment fund.
Gaming Matters | ONE Esports aims to bring sports-quality storytelling to gaming
ONE Esports, the offshoot of Asian mixed martial arts promotion ONE Championship, wants to bring the kind of high-quality storytelling around athletes and competitions that traditional sport has perfected over decades to the gaming industry.