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Terrence Burns: IOC’s more pragmatic approach could reawaken interest in hosting the Games

Terrence Burns, EVP for Global Sports at Engine Shop, has a unique perspective on the Olympic Games and the International Olympic Committee. Here he talks about his hopes that a new-found pragmatism and realism at the IOC will lead to a reawakening of interest in hosting the Olympic Games.

Terrence Burns

Terrence Burns, EVP for Global Sports at Engine Shop, has a unique perspective on the Olympic Games and the International Olympic Committee. Here he talks about his hopes that a new-found pragmatism and realism at the IOC will lead to a reawakening of interest in hosting the Olympic Games.

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