Home中文

中国中央电视台从苏宁购得欧冠三个赛季的转播权

意大利米兰,11月6日;11月6日,欧洲冠军联赛B组国际米兰对巴塞罗那在意大利米兰圣西罗体育场举行,图为国际米兰主场圣西罗体育场。(图片由 Robbie Jay Barratt – AMA/Getty Images 提供)

To access this content requires a subscription

Please login with an account that does have access, or contact our sales team on
+44 (0) 20 7265 4100 or email webhelp@sportbusiness.com

Most recent

World Snooker Tour rebrand aims to mark distinction as commercial arm of WPBSA New identity comes as tour seeks to expand further into international markets

Regulation has limited the extent to which China’s sporting stars can capitalise on their sporting prowess via commercial deals. But recent rule changes by the General Administration of Sports offers new possibilities. Chen Yaolin investigates.

Malaysia’s football clubs are to be formally privatised this year, but the journey from state support to self-sufficiency looks fraught, with questions over the future of broadcasting and sponsorship revenues. John Duerden takes a closer look.

M. James Ward speaks to golf club designer and researcher, Tom Wishon, about the shape of the golf industry with respect to merchandise.