To access this content requires a subscription
Please login with an account that does have access, or contact our sales team on
+44 (0) 20 7265 4100 or email webhelp@sportbusiness.com
Washington Capitals’ inaugural Stanley Cup triumph leads to commercial uplift ‘across board’
NHL team broke e-commerce…
“We are not interested in the discussion of integrity fees” | Keith Wachtel, NHL
The National Hockey League has been swift to capitalise on the repeal of PASPA and the subsequent legalisation of gambling in some US states. Starting next season, the organisation will introduce puck and player tracking to create more in-play betting markets around its content. SportBusiness speaks to the league’s chief revenue officer and executive vice-president, global partnerships, Keith Wachtel.
The new EU Copyright Directive leaves sports rights-holders dissatisfied
The new EU Copyright…
New venue selection model delivers £4.5m of revenue growth for Rugby League World Cup
Ahead of the 2021 Rugby…
Social Media and Sport in China | 4.7 NBA – Capitalising on decades of effort
The NBA started playing in China in 1979 when the Washington Bullets took on China’s national team at the invitation of then Chinese leader Deng Xiaoping. Few foresaw that one day China would play such a huge role in the NBA’s international growth.
Digitally native | Rights-holders look to replicate NBA’s success in China
China’s sports industry is booming and western rights-holders want a piece of the action. John Reynolds looks at the digital strategies employed by major rights holders.