In July 2020, Jim Kahler stepped down as executive director of the AECOM Center for Sports Administration at Ohio University, after 15 years in the role. Starting in the 2020-21 academic year, Jim will become the school’s first director of sports gambling education, and writes here about the importance of strong education and partnerships as the betting sector continues to open up in the United States.
Joe Favorito has over 35 years of strategic communications, marketing, business development and public relations expertise in sports, and teaches a course on these subjects and more at Columbia University. The third edition of his book, Sports Publicity: A Practical Approach, was published earlier this year.
Logistics brand DP World entered into a long-term deal with IPL franchise Royal Challengers Bangalore in 2020 and become title sponsor of Renault's F1 team, building on its existing sponsorship of the European Tour. Daniel Van Otterdijk, chief communications officer for the company, explains how each deal supports its objectives.
SportBusiness speaks to Cricket Australia’s national commercial development manager Phil Rigby about how, in spite of the challenges of the Covid-19 pandemic, the organisation is confident about its sponsorship prospects. Tom King reports.