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Budapest builds on the lessons from failed Olympic bid
Budapest has turned the setback of its unsuccessful 2024 Olympics bid into an opportunity that is driving growth and change across the city.
“People have to perceive the value of the Olympics beyond just the Games” | Matt Carroll, Australian Olympic Committee
Matt Carroll, chief executive of the Australian Olympic Committee, tells Adam Nelson how a focus on athlete engagement, grassroots participation and community schemes has helped to boost the AOC’s commercial programme throughout the Olympic cycle.
Kermode defends his ATP achievements following council coup
The decision by the ATP Council not to renew Chris Kermode's contract as ATP executive chairman and president caused surprise when it was announced in March. Ben Cronin speaks to the outgoing tennis chief about his record.
Twenty things we learned at the Sports Decision Makers Summit in Miami
The first Sports Decision Makers Summit – from SportBusiness and Sportel – was held at the W South Beach in Miami over 6-7 May. After the event, our moderators shared the most interesting learnings they took home.
SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
Sponsorship is no joke
Q. What’s the difference between Aeroflot and a Scud missile?
A. Aeroflot has killed more people.
Visa’s commitment to women’s football lays down a challenge for other sponsors
Every so often, a moment changes the sports marketing world forever. Some moments happen behind closed doors, and only reveal their significance later. Others literally shake the world instantly. Another one of those moments might just have happened, in women’s football.
Budapest builds on the lessons from failed Olympic bid
Budapest has turned the setback of its unsuccessful 2024 Olympics bid into an opportunity that is driving growth and change across the city.
“People have to perceive the value of the Olympics beyond just the Games” | Matt Carroll, Australian Olympic Committee
Matt Carroll, chief executive of the Australian Olympic Committee, tells Adam Nelson how a focus on athlete engagement, grassroots participation and community schemes has helped to boost the AOC’s commercial programme throughout the Olympic cycle.
Kermode defends his ATP achievements following council coup
The decision by the ATP Council not to renew Chris Kermode's contract as ATP executive chairman and president caused surprise when it was announced in March. Ben Cronin speaks to the outgoing tennis chief about his record.
Athletes to benefit as International Swimming League threatens Fina’s hold over sport
A Ukranian billionaire is funding the latest effort to turn swimming into a regular competitive professional sport and not just one of the most popular events at the Summer Olympics.