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“People have to perceive the value of the Olympics beyond just the Games” | Matt Carroll, Australian Olympic Committee
Matt Carroll, chief executive of the Australian Olympic Committee, tells Adam Nelson how a focus on athlete engagement, grassroots participation and community schemes has helped to boost the AOC’s commercial programme throughout the Olympic cycle.
Kermode defends his ATP achievements following council coup
The decision by the ATP Council not to renew Chris Kermode's contract as ATP executive chairman and president caused surprise when it was announced in March. Ben Cronin speaks to the outgoing tennis chief about his record.
Athletes to benefit as International Swimming League threatens Fina’s hold over sport
A Ukranian billionaire is funding the latest effort to turn swimming into a regular competitive professional sport and not just one of the most popular events at the Summer Olympics.
Twenty things we learned at the Sports Decision Makers Summit in Miami
The first Sports Decision Makers Summit – from SportBusiness and Sportel – was held at the W South Beach in Miami over 6-7 May. After the event, our moderators shared the most interesting learnings they took home.
SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
NBA’s Fancy Footwork
Kevin Roberts looked at the NBA (National Basketball Association)’s new and innovative sock partnership, and whether it brings the league one step closer to jersey sponsorship.
Local focus | The NBA doubles international rights income with flexible approach
Frank Dunne reports on how the NBA tries to maximise its international media-rights income by approaching each market with complete flexibility.
Zion Williamson faulty shoe turns into PR nightmare for Nike
College Basketball's biggest rivalry and most-anticipated match-up of the year took an ugly turn for shoe manufacturer Nike on Wednesday night
NBA partners with another sportsbook
The NBA has added the Stars Group as its second gaming partner.
The group, which operates the New Jersey-authorised online betting platform BetStars, joins MGM Resorts International in the NBA portfolio
American Airlines faces losing Miami Heat stadium naming rights in 2020
The home of the Miami Heat may have a new name after more than two decades.
Miami-Dade County, which owns the American Airlines Arena, receives little revenue from the $2.
NBA players’ union teams up with Dentsu to drive licensing business
The National Basketball Players Association (NBPA), the union for athletes in North American league the NBA, has entered into a partnership with Japan-based advertising and public relations firm Dentsu.
“People have to perceive the value of the Olympics beyond just the Games” | Matt Carroll, Australian Olympic Committee
Matt Carroll, chief executive of the Australian Olympic Committee, tells Adam Nelson how a focus on athlete engagement, grassroots participation and community schemes has helped to boost the AOC’s commercial programme throughout the Olympic cycle.
Kermode defends his ATP achievements following council coup
The decision by the ATP Council not to renew Chris Kermode's contract as ATP executive chairman and president caused surprise when it was announced in March. Ben Cronin speaks to the outgoing tennis chief about his record.
Athletes to benefit as International Swimming League threatens Fina’s hold over sport
A Ukranian billionaire is funding the latest effort to turn swimming into a regular competitive professional sport and not just one of the most popular events at the Summer Olympics.
Philadelphia Phillies see large bump in business fortunes with Harper signing
Fan excitement over the acquisition of the star free agent has fueled the MLB club to what is by far the league's largest per-game attendance increase. But Paul Hagen examines how the organization is already thinking long-term and looking to sustain fan engagement over Harper's entire 13-year deal.