Strap yourself in and prepare for the ride – the Samsung Slider, used at Twickenham for this year’s HSBC London Sevens, offers fans an unusual experience. Will Mann reports.
All Blacks Experience puts fans in the shoes of their rugby heroes
SportBusiness takes a look at the All Blacks Experience, newly-opened facility in Auckland celebrating New Zealand rugby union's national teams the All Blacks and the Black Ferns.
Major League Rugby takes slow and steady approach in attempt to crack US market
Bob Williams looks at the development of Major League Rugby in the US, and how the league is looking to avoid the mistakes made by previous organisations' attempts to successfully break the sport in the US market.
British & Irish Lions add Chase Distillery to supplier tier
The British and Irish Lions have signed up Chase Distillery to their sponsorship portfolio
Harvey Norman names Super Rugby AU and Trans-Tasman competitions
Australian retailer Harvey Norman has become the naming rights sponsor of Super Rugby AU for the 2021 season, which kicked off today
MLR signs with PT SportSuite to transform digital media properties
Major League Rugby has partnered with digital media company PT SportSuite for a multi-platform agreement designed to transform the start-up league’s digital media properties.
England Rugby extends with Dove Men+Care
England Rugby has signed an extension to its sponsorship contract with Unilever’s skincare brand Dove Men+Care.