In an ever-changing world where technology and the means to engage with audiences is advancing exponentially and the number of platforms which younger generations use to interact with the world is becoming increasingly fragmented, there is a need to understand how future generations will continue to engage with the Olympic Games and the wider world of sport…
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“Digital has become the free-to-air platform” | F1’s Frank Arthofer
Liberty Media’s major investment into Formula 1's digital media operations has demonstrated its value during sport’s global lockdown, believes Frank Arthofer, the series’ global head of digital media and licensing.
Rio 2016 | Study lifts the lid on the cost of hosting the Olympic Games
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ESPN agrees to multiyear deal with music distributor UnitedMasters
ESPN has entered into a multiyear agreement with independent artist distribution platform UnitedMasters
Sky Italia continues fight against exclusive internet rights ban
Italian pay-television broadcaster Sky Italia has filed an appeal against a ruling from Italy’s highest administrative court (CdS) that upheld a ban preventing it from acquiring exclusive internet rights t…
Stats Perform lands Norsk Tipping live streaming contract
The Watch & Bet service of sports data and AI technology company Stats Perform has been chosen by the Norwegian state lottery’s sportsbook, Norsk Tipping, as its sole live streaming video supplier.
“Digital has become the free-to-air platform” | F1’s Frank Arthofer
Liberty Media’s major investment into Formula 1's digital media operations has demonstrated its value during sport’s global lockdown, believes Frank Arthofer, the series’ global head of digital media and licensing.
RSNs look to MLB intrasquad games as key source of new content, preparation for upcoming season
What previously were just MLB practice sessions unseen by fans have become an important source of content for clubs and their regional sports networks, and have helped broadcast production crews prepare for the regular season
Abu Dhabi to use UFC ‘Fight Island’ as a pilot project for sealed spectator events
Abu Dhabi is using UFC's 'Fight Island' as a pilot project to determine if it can expand the event's 'safety bubble' model to include spectators. SportBusiness speaks to Ali Hassan Al Shaiba, executive director of tourism and marketing for the city's Department of Culture and Tourism.
Protracted return for professional sport in China
Tom King looks at how China is getting its sporting calendar back on track, and how the global health crisis has affected some of the weaker industry players in the country.