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SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
PGA Tour Superstore revolutionizes sports retail sector as Home Depot of golf
Following the decline of a number of US sporting goods chains, Bob Williams talks to Dick Sullivan, president and chief executive of the PGA Tour Superstore, which has expanded from 10 stores in 2010 to 41 locations in 16 states, about what is behind the success of the chain.
China Digest | Golf drive marked by milestone
In this week's China sports industry round-up: Chinese golfer hits top spot; Alisports supports university sport; and Pac-12 China Game hits headlines for wrong reasons.
European Tour postpones Hong Kong Open
Golf’s European Tour has moved to postpone next week’s Hong Kong Open amid ongoing civil unrest in the city.
Sky seals exclusive live Masters deal in blow to BBC
Pay-television broadcaster Sky has secured exclusive live rights in the UK to the Masters after extending its deal with the US golf major’s organiser, Augusta National.
Zala Springs Golf Resort engages IMG
The IMG agency has been appointed to provide management, marketing and communications consultancy services at the Zala Springs Golf Resort in Hungary as the venue looks to establish itself as one of Europe’s b…
ResMed teams up with Presidents Cup to raise sleep health awareness
Organisers of golf’s Presidents Cup have agreed a partnership with sleep health company ResMed for the 2019 edition of the tournament in Melbourne, Australia.
Real Madrid’s global partnership with Microsoft helps club to 30 per cent digital revenue growth
Spanish football giants Real Madrid have grown digital revenues over 30 per cent over the course of five-year partnership with Microsoft, creating a digital marketing platform that allows the club to engage with, and learn from, it's 450 million-strong global fanbase.
Best Partnership of the Year award, by SportBusiness – FC Barcelona and Beko
For the past 11 years the annual Globe Soccer Awards have recognised exceptional talent in world football with many of the game’s biggest stars travelling to Dubai to receive their honours.
How Tokyo 2020 smashed the domestic sponsorship record for the Olympics
In the second of a trilogy of interviews with the Tokyo 2020 Organising Committee, SportBusiness spoke to Masahiko Sakamaki, the executive director of the committee’s marketing bureau.
“It’s like a wave that hits you” | British Olympic federations on their commercial preparations for the Games
British Gymnastics chief executive Jane Allen, British Swimming chief executive Jack Buckner and UK Athletics chairman Chris Clark discuss their organisations' plans for the final run-in ahead of Tokyo 2020 and explain how to ensure a strong commercial return from the Olympic Games.