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The likely lads | Who are the male tennis stars of tomorrow?

Following the announcement that the ATP Tour is launching a new tournament to promote the next generation of tennis talent, Nigel Currie, sports marketing consultant at NC Partnership, asks who the sport's most promising and marketable youngsters are.

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The Last Dance and Drive to Survive raised the bar in sports documentary making. But as rights-holders from golf to tennis follow the path of F1 with behind-the-scenes series, SportBusiness asks filmmakers and broadcasters whether the so-called golden age of non-live sports production risks becoming a factory of formulaic TV.

Chris Wandell, PGA Tour's vice president of media business development, tells SportBusiness how the organization hopes its collaboration with Netflix will replicate the success of Formula 1’s Drive to Survive series on the platform.

Home to superfans and voracious consumers of sports content, Vietnam has great potential for the sports industry. But it’s got to be approached with tact, says Ian Paynton, co-founder of Hanoi-based content agency We Create Content.

The Drone Racing League has experienced a run of new business activity and audience development by leaning squarely into emerging trends such as legal sports wagering, 5G and blockchain technology, cryptocurrency, the metaverse, and STEM education. US Editor Eric Fisher reports.