Fears of overcrowding in pubs and on public transport has moved the UK government to postpone spectator trials after Covid-19 cases rose sharply in the country, but rights holders and clubs feel sport has been unfairly singled out. Callum McCarthy reports.
Fifa president Gianni Infantino has said he is not interested in a ‘European Premier League’ after reports emerged this week that some of Europe’s leading clubs were looking to create a breakaway compe…
Logistics brand DP World entered into a long-term deal with IPL franchise Royal Challengers Bangalore in 2020 and become title sponsor of Renault's F1 team, building on its existing sponsorship of the European Tour. Daniel Van Otterdijk, chief communications officer for the company, explains how each deal supports its objectives.
SportBusiness speaks to Cricket Australia’s national commercial development manager Phil Rigby about how, in spite of the challenges of the Covid-19 pandemic, the organisation is confident about its sponsorship prospects. Tom King reports.