How do you transform a beautiful-but-remote Scottish golf course into a world-class venue that caters for 200,000 fans and looks great on TV? As Kevin Roberts found out, a lot of high-spec temporary structures.
Our latest on Covid-19
All four NFL Divisional playoff games to have fan attendance
League, teams seek delicate balance between pandemic and fan engagement
Golden Knights and Kings join growing list of NHL teams with helmet deals
The Vegas Golden Knights and LA Kings have become the latest NHL franchises to sign helmet sponsorship deals for the rescheduled 2020-21 season that got underway this week
ESG initiatives in practice in Asia-Pacific sport
Last week, we spoke to three industry experts about the growing influence of environmental, social and governance (ESG) benchmarking measures within Asia-Pacific sport. This week, we hear from executives putting such measures into practice at sports properties.
R&A keeps faith in sponsors and strategy in turbulent year
The R&A’s maintenance of event cancellation insurance “slightly eased” the burden of lost income from the cancellation of this year’s Open and Senior Open
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Augusta National plans limited attendance for 2021 Masters
Move intended as ramp-up toward full attendance in 2022
PGA removes 2022 Championship from Trump property
Decision follows insurrection last week at US Capitol
PGA Tour Series-China season cancelled
Golf's PGA Tour has cancelled the 2021 season of its Chinese developmental tour, the PGA Tour Series-China, due to the Covid-19 pandemic
Medinah replaces TPC Harding Park as 2026 Presidents Cup host
Medinah Country Club in Medinah, Illinois, will now host the 2026 Presidents Cup, the PGA Tour has announced
‘The aim is to speak to a truly global audience’ | Why Fifa is getting into the podcast game
Governing body partners with Universal Music Group to develop insight around music and entertainment
Fifa launching new podcast series, PlayOn, hosted by One Direction’s Liam Payne
Miles Jacobson I Who are the winners and losers of Brexit’s impact on football?
Miles Jacobson, the man behind the Football Manager simulation, explains some of the likely effects of Brexit on the game and the transfer market in both the UK and Europe
NHL helmet sponsors offer stop-gap solution – and insights about the future
Keith Wachtel, NHL's chief business officer, speaks to SportBusiness about the wider strategy behind the league's new division and helmet sponsorships for the 2020-21 season.
Football Association’s Swarbrick looks for silver lining in “tough” 2021
Matthew Glendinning talks to Kathryn Swarbrick, the FA’s commercial and marketing director, about what is on the horizon for English football's governing body as it continues to develop its brand strategy amid the pandemic.