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SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
Philippine dream of hosting 2030 Asian Games rests on this SEA Games
The Philippines' sports industry is looking at this year's SEA Games as a springboard to host the 2030 Asian Games, one of the biggest multi-sports events in the world. John Duerden looks at whether they can make the leap.
Rio 2016 | Study lifts the lid on the cost of hosting the Olympic Games
While Rio’s preparations have been dogged by controversy, new research shows that it has bucked a recent trend among Olympic host cities by keeping costs down and under control. Kevin Roberts reports
Coop becomes official partner of Lausanne 2020
The organising committee of the 2020 winter Youth Olympic Games in Lausanne has signed up supermarket chain Coop Suisse Romande as an official partner of the event
Sellers replaces Mackovets as CEO of 2021 World Games
Nick Sellers has been appointed as the new chief executive of the 2021 edition of the World Games multi-sport event, which will be held in Birmingham, Alabama
Eurosport finalises Tokyo 2020 rights deal in France
Eurosport, the Discovery-owned sports broadcaster, has acquired pay-television rights in France for the Tokyo 2020 Olympics in a sublicensing deal with pay-television broadcaster Canal Plus and public-service…
Typhoon Kammuri halts nearly half of SEA Games events
Organisers of the ongoing Southeast Asian Games in the Philippines were forced to suspend almost half the events scheduled for yesterday (Tuesday), due to Typhoon Kammuri
Southeast Asian esports and gaming booms but still room for traditional sports
The region of 630 million has taken esports to its heart, but fears that the new market will pull sponsorship dollars from traditional sport seem unfounded. John Duerden reports.
Wizards deploy multi-pronged strategy to develop Japanese fandom
In just a short amount of time, the Wizards have put themselves in prime position to become the NBA's most-popular team in Japan following the arrival of Rui Hachimura. Bob Williams discovers how they have done it.
Focused activations | Ben Stokes’ tweet helps Specsavers make the most of its ECB partnership
Opticians brand Specsavers used its title sponsorship of this summer’s Ashes series to focus on the resonances between its products and Test cricket, while a quick response to a Ben Stokes tweet showed the value in reactive marketing. Adam Nelson reports.
Best Partnership of the Year by SportBusiness Award – Manchester City and SAP
For the past 11 years the annual Globe Soccer Awards have recognised exceptional talent in world football with many of the game’s biggest stars travelling to Dubai to receive their honours.