The publication for brands, agencies and rights holders returns with twenty brand-new case studies.
Keen to sharpen up your sponsorship skills for 2012?
Two sport sponsorship professional development events for 2012 announced.
Claiming compensation: Will FIFA cash out for 2022 World Cup bidders?
Following Football Federation Australia (FFA)’s statement of intent to launch legal action against FIFA should the 2022 World Cup in Qatar be moved to a winter event, sports lawyer Kevin Carpenter explores whether there is any legal basis to claim compensation.
Round-Up: US ‘not confirmed’ for Beijing 2022, questions over IPL in India, Singapore Open tickets sell out, and more
The US has not made a final decision on whether it will take part in the Beijing 2022 Winter Olympics, a spokesperson for President Joe Biden said on Thursday, amid calls by some American politicians to…
Decision on Tokyo Olympics spectators ‘around March 25’
Tokyo Olympics organisers said they would make clear their policy on allowing spectators to attend the Games around March 25, when the torch relay in Japan is set to begin
PWHPA secures Adidas, CBC Sports partnerships
The Professional Women’s Hockey Players Association has gained a further commercial boost by bringing in Adidas as a team jersey partner for the 2021 Secret Dream Gap Tour.
EchoPark becomes title partner of inaugural Nascar Cup Series Race at COTA
Pre-owned vehicle retailer EchoPark Automotive will become the title partner of the inaugural Nascar Cup Series race at Circuit of the Americas in Austin, Texas, which is taking place on May 23