Download this free supplement where Kevin Roberts introduces Nineteen Eight Four (social activation), Deltatre (athlete engagement) and Nordeus (sodial gaming) who share their insights into social media and the part it can play in sport including 6 key social media errors and how to avoid them.
Eurovision Services, the business arm of the European Broadcasting Union consortium of public-service broadcasters, has signed a US-focused agreement with outsourced broadcast production company NEP Group
Tyre manufacturer Goodyear has been unveiled as a premium partner of the World Endurance Championship as part of a wider agreement involving the Automobile Club de l’Ouest (ACO) and the European Le Mans S…
Manchester City and SAP, FC Barcelona and Beko and Liverpool FC and Standard Chartered are the innovative sponsorships shortlisted for the inaugural Globe Soccer Best Partnership by SportBusiness Award.
The success of UK sports rights owners to get more people watching live sport than ever should be an inspiration to the world, says Gareth Balch, chief executive of data-driven sports marketing agency Two Circles.
In the third of a trilogy of interviews with the Tokyo 2020 organising committee, SportBusiness speaks to Hideyo Hirata, head of the innovation promotion office and deputy executive director of technology services.