The Fox Sports division of US network Fox has acquired rights to annual college American football game the NFLPA Collegiate Bowl.
Sony-owned gaming brand PlayStation has agreed a multi-year deal to become title sponsor of the Fiesta Bowl college American football game.
The National Collegiate Athletic Association (NCAA) has announced that New Orleans will stage its Final Four end-of-season men’s basketball showpiece in 2022, having elected to forgo the traditional bidding process for the event.
The Atlantic 10 Conference will stream a number of regular-season basketball games live on social media platform Facebook in a move it claims marks a first for a US college sports organisation.
Locally-based financial technology company National Funding has retained naming rights to the Holiday Bowl for this year’s edition of the college American football game.
Telecommunications company Econet Media, which operates in sub-Saharan Africa, has agreed a long-term partnership with international sports broadcaster ESPN for its Kwesé sports service.
The Big 12 has voted down plans to expand its membership, with the US college sports conference opting to retain its current roster of 10 schools.
US sportswear brand Under Amour has extended a partnership with the athletics division of the University of Utah.
The National Collegiate Athletic Association (NCAA), the body that governs US college sport, has reassigned hosting rights to seven championship events that were stripped from North Carolina due to the state’s laws on gender equality and civil rights.
Learfield Communications, which specialises in US college sport, is set to be acquired by Atairos Group after the private investment firm entered into a definitive agreement to purchase the agency.