Tennis

Highest-paid female athletes play tennis or golf

mglendinning — Wed, 23 Jul 2008 10:33:48 +0100

The pay-gap between top female athletes and their male counterparts is narrowing, but levels of inequality continue to exist between sports, according to new research.

Sony Ericsson WTA Tour appoints head of competition & member relations

msherlock — Thu, 17 Jul 2008 10:28:40 +0100

The Sony Ericsson WTA Tour appointed Peter Johnston as Senior VP Competition & Member Relations for the Tour to enhance the Tour’s operational support for its player and tournament members.

Sony Ericsson WTA Tour launches operations in Beijing

msherlock — Tue, 8 Jul 2008 10:29:29 +0100

The Sony Ericsson WTA Tour opened its Asia-Pacific headquarters in Beijing, China. The office becomes the third global office of professional women’s tennis, adding to the Tour’s main headquarters in St. Petersburg, Florida, USA and the European office in London, UK.

Swedish Open scores top TV distribution

msherlock — Tue, 8 Jul 2008 10:24:08 +0100

Forty-five media companies have signed up to air action from the ATP Catella Swedish Open.

IEC Strengthens Control of ATP Tennis in Asia with new deal

mglendinning — Fri, 27 Jun 2008 10:02:48 +0100

IEC in Sports was re-appointed by the organisers of the ATP Thailand event, to exclusively handle the broadcast media rights for the event worldwide, except for SE Asia.

ITV.com to stream live Wimbledon audio coverage

msherlock — Tue, 24 Jun 2008 09:20:47 +0100

UK commercial broadcaster ITV has acquired live audio rights for the Wimbledon Tennis Championships, which it will use to broadcast coverage of matches via its ITV.com website, in a deal with IMG.

Behind the scenes on the Sony Ericsson WTA Tour ad campaign

msherlock — Mon, 23 Jun 2008 10:56:01 +0100

The Sony Ericsson WTA Tour yesterday unveiled the single largest league advertising campaign in the history of women’s sport in terms of scope. Click here for an exclusive behind the scenes look showing the "making of" the ad campaign that marks a quantum leap in terms of marketing/promotion of women’s tennis.

South African Airways Extends $20m ATP Sponsorship

msherlock — Fri, 20 Jun 2008 12:01:46 +0100

The ATP, governing body for the men's professional ATP tennis circuit, agreed a deal with South African Airways (SAA)to extend its role as the official airline of the ATP for a further three and a half years in a deal worth $20 million.

Sony Ericsson WTA unveils largest campaign in Tour history

msherlock — Thu, 19 Jun 2008 10:09:34 +0100

The Sony Ericsson WTA Tour unveiled the TV and print creative for its landmark global advertising campaign to the international media at an exclusive screening at the Charlotte Street Hotel in London.

BNP Paribas Signs as Title Sponsor of 2008 Taste of Tennis

msherlock — Tue, 17 Jun 2008 10:11:35 +0100

BNP Paribas agreed a deal to title sponsor the 2008 Taste of Tennis, an event produced by AYS Sports Marketing.

LTA seeks £24m sponsor

mglendinning — Mon, 16 Jun 2008 10:24:35 +0100

The Lawn Tennis Association (LTA) is launching the biggest sponsorship drive in its history.

Eurosport draws 49 million viewers for French Open tennis

msherlock — Wed, 11 Jun 2008 09:43:55 +0100

49 million different viewers watched Eurosport's coverage of the French Open tennis from May 25 and June 8.

Tennis is Australia’s most popular sport says survey

msherlock — Fri, 6 Jun 2008 11:12:21 +0100

Tennis has overtaken cricket as Australia’s most popular spectator sport, according to a new survey by Australian research agency Sweeney Research.

Sony Ericsson WTA Tour appoints Global Head of Sponsorship Sales

msherlock — Fri, 6 Jun 2008 09:51:48 +0100

The Sony Ericsson WTA Tour appointed Scott MacLeod as Senior VP Business Development for the Tour. The 20-Year international sales veteran will lead the Tour’s continued partnerships growth strategy.

ESPN wins US Open Tennis rights

msherlock — Tue, 13 May 2008 10:17:19 +0100

US broadcaster ESPN, has acquired the rights for the US Open tennis tournament in a six-year, $140 million deal from 2009 to 2014, with the US Tennis Association.

Federer and Mercedes sign China partnership

mglendinning — Wed, 30 Apr 2008 12:06:39 +0100

Mercedes-Benz China have entered into a multi-year advertising and strategic marketing partnership with Roger Federer.

Rise in prize money for Wimbledon

mglendinning — Wed, 30 Apr 2008 12:05:25 +0100

Total prize money for this year’s Wimbledon will increase by 4.7 per cent, from £11,282,710 to £11,812,000, according to the All England Club’s chief executive, Ian Ritchie.

BoscoSport becomes Fed Cup sponsor

msherlock — Thu, 24 Apr 2008 11:05:45 +0100

BoscoSport agreed a deal with the International Tennis Federation to become an international sponsor of Fed Cup by BNP Paribas.

Patricio Apey to take part in the International Sports Marketing Summit

msherlock — Tue, 22 Apr 2008 09:24:36 +0100

SportBusiness is delighted to announce that Patricio Apey, Andy Murray's manager, has been confirmed as a panel member for the International Sports Marketing Summit.

ESPN acquires Wimbledon rights until 2013

mglendinning — Mon, 21 Apr 2008 13:14:30 +0100

North American-based sports broadcaster ESPN has finalised a six-year deal with The All England Tennis and Croquet Club for international television and internet rights for the Wimbledon tennis championships.

IEC in Sports signs further ATP Events and 5 Nations Rugby

msherlock — Wed, 16 Apr 2008 09:49:46 +0100

IEC in Sports renewed its deals with three important ATP events: the Mercedes Cup in Stuttgart, Estoril Open in Portugal and the BA-CA Tennis Trophy in Vienna.

Nottingham ATP event scrapped

mglendinning — Wed, 9 Apr 2008 10:22:37 +0100

The build-up to Wimbledon will have a different look from next year, with a new joint men's and women's tournament planned for Eastbourne.

BBC agrees new Wimbledon contract

msherlock — Thu, 27 Mar 2008 10:23:28 +0000

The BBC secured the rights to broadcast Wimbledon until 2014 in a new five-year deal which incorporates TV, radio, broadband and, for the first time, BBC iPlayer.

LTA and Stella Artois part company

msherlock — Mon, 17 Mar 2008 10:34:01 +0000

The Lawn Tennis Association and InBev UK, producers of the premium lager brand Stella Artois, mutually agreed to end their 30-year association. The 2008 Artois Grass Court Championship will be the last to carry the Artois name.

Eurosport launches in High Definition

msherlock — Tue, 11 Mar 2008 10:06:06 +0000

Eurosport is set to launch a simulcast channel in HD to cover all major sporting events for which it holds the rights in 2008, starting with the French Open at Roland Garros.

ESPI to sponsor Sri Lanka Davis Cup entry

msherlock — Mon, 10 Mar 2008 10:37:15 +0000

EPSI Computers Ltd signed a Rs. 2.5 million sponsorship deal with the Sri Lanka Tennis Association to aid Sri Lanka's participation in the Davis Cup.

ESPN STAR renews Australian Open deal

mglendinning — Tue, 26 Feb 2008 09:09:18 +0000

ESPN STAR Sports has inked a new seven-year contract for the Australian Open tennis up to 2014 covering cable & satellite, IPTV, DTH and terrestrial rights.

Strong Scandinavian Platform for Sport Marketing

msherlock — Tue, 19 Feb 2008 10:10:51 +0000

IEC in Sports and PR Event merged to create the largest Scandinavian sports marketing company.

Neo Sports Plus wins major tennis rights

msherlock — Fri, 8 Feb 2008 09:40:53 +0000

Indian sports channel Neo Sports Plus acquired the TV rights for three major tennis tournaments: The Davis Cup, The Federation Cup and the Sony Ericsson WTA Tour.

Tennis third most popular sport at bookies

msherlock — Tue, 22 Jan 2008 10:04:51 +0000

Tennis is the third most popular sport with gamblers after horse racing and football according to Betfair, the internet betting exchange.

Olympus title sponsors US Open Series

msherlock — Wed, 16 Jan 2008 09:37:03 +0000

Olympus America Inc. agreed a deal to become the first title sponsor of the US Open Series of summer tennis tournaments under a six-year deal with the U.S. Tennis Association.

Sony Ericsson signs up Sharapova as global ambassador

msherlock — Mon, 14 Jan 2008 10:11:05 +0000

Mobile communications company Sony Ericsson signed an exclusive four-year sponsorship deal with Russian tennis player Maria Sharapova to become the company's first global brand ambassador.

Dubai Duty Free Extends WTA Tour Sponsorship

msherlock — Thu, 10 Jan 2008 09:51:09 +0000

Dubai Duty Free extended its sponsorship of the Sony Ericsson WTA Tour until 2011.

Tennis to probe match-fixing claims

msherlock — Wed, 9 Jan 2008 10:03:19 +0000

Tennis' governing bodies united to launch a review of their anti-corruption polices following recent match-fixing and betting scandals.

Canal Plus buys Occade Sport

mglendinning — Thu, 3 Jan 2008 10:06:00 +0000

Canal Plus, Vivendi’s pay-television unit, has agreed to buy Occade Sport, the Lyon-based organiser of sporting events.

Tennis Australia sets up broadband channel

mglendinning — Thu, 20 Dec 2007 09:25:31 +0000

Tennis Australia has launched an on-demand broadband television channel for next year's Australian Open.

Dunlop named title sponsor of Orange Bowl

msherlock — Wed, 28 Nov 2007 09:16:05 +0000

Dunlop agreed a deal to title sponsor the Orange Bowl International Tennis Championships, one of the most prestigious junior tournaments in the world.

IMG MEDIA TO SELL SONY ERICSSON WTA TOUR TV RIGHTS IN KEY MARKETS

msherlock — Thu, 1 Nov 2007 10:22:09 +0000

IMG Media was appointed exclusive sales agent for Sony Ericsson WTA Tour TV rights throughout the Asia Pacific region, Africa, the Middle East (excluding countries in the EBU zone) and Latin America.

ATP unveils new tier of “500” events

msherlock — Fri, 5 Oct 2007 10:36:39 +0100

The ATP, governing body of the men’s professional tennis circuit, awarded 10 cities “500” status for the new-look 2009 ATP Tour.

Portland, Oregon to host the 2007 Davis Cup

msherlock — Tue, 2 Oct 2007 09:48:54 +0100

The USTA announced that the Memorial Coliseum in Portland, Oregon will host the 2007 Davis Cup by BNP Paribas Final between USA and Russia on November 30 - December 2.

Mercedes ends global ATP sponsorship

msherlock — Mon, 1 Oct 2007 10:25:58 +0100

Mercedes said it would not renew its sponsorship of the ATP, the men’s professional tennis tour, when it expires at the end of the 2008 season.

New WTA tournament to be held in Bali

nicolarogers — Mon, 17 Sep 2007 10:47:01 +0100

Bali will be the venue for a new season-ending Sony Ericsson WTA tour event - the Commonwealth Bank International Championship.

Betfair to unveil new 'player' to turbo tennis crowds

msherlock — Wed, 12 Sep 2007 09:06:23 +0100

Online gaming company Betfair is to unveil a new 'player' to mark its sponsorship of the UK's first ever Turbo Tennis event, to be held at the O2 Arena on September 15.

Barclays sponsors Dubai Tennis Championships

msherlock — Tue, 11 Sep 2007 09:50:37 +0100

Barclays, the global banking group is the new title sponsor of the annual Dubai Tennis Championships.

LONG TERM WTA EVENT DEAL FOR IEC

msherlock — Mon, 3 Sep 2007 10:48:11 +0100

IEC in Sports was appointed to handle worldwide TV and Digital New Media distribution for the WTA Internationaux de Strasbourg for the period of 2008 to 2011.

Duo face each other again for Tesco

cbritcher — Thu, 30 Aug 2007 06:13:27 +0100

Tennis legends John McEnroe and Bjorn Borg are being reunited – by UK supermarket giant Tesco.

Venus in vogue as she serves up fashion line

cbritcher — Fri, 24 Aug 2007 06:13:07 +0100

Tennis sensation Venus Williams has teamed up retailer Steve & Barry’s to launch what is being billed as the ‘largest fashion collection by a female athlete’.

MEDIA BOSS URGES SPORTS RIGHTS HOLDERS TO UNITE AGAINST YOUTUBE

msherlock — Mon, 13 Aug 2007 09:16:21 +0100

Robert Waterman, head of online boxing portal SecondsOut.com, is urging other sports rights holders to join the FA Premier League’s class action against YouTube.

AUSTRALIAN OPEN APPOINTS IMG MEDIA FOR NEW BROADCAST DEAL

msherlock — Fri, 3 Aug 2007 09:16:46 +0100

Tennis Australia appointed IMG Media to sell its Australian Open broadcast rights throughout the Asia Pacific region.

O2 TO HOST TENNIS MASTERS CUP FINAL FROM 2009

nicolarogers — Wed, 4 Jul 2007 09:52:44 +0100

The Tennis Masters Cup, now re-named the ATP World Tour Final, will move from Shanghai to the 20,000 capacity London O2 arena in 2009.

WIMBLEDON TV FEES COULD BE SET TO RISE

msherlock — Wed, 4 Jul 2007 08:47:29 +0100

UK public-service broadcaster the BBC could be forced to pay a much higher price to secure a new TV rights deal for Wimbledon.

HUGE TV RIGHTS INCREASE FOR ROLAND GARROS

msherlock — Tue, 3 Jul 2007 10:50:06 +0100

The French Tennis Federation (FFT) signed a deal with the European Broadcast Union for the pan-European rights for the French Open outside of France worth E56 million from 2008-2011.

ESPN STAR SPORTS ACQUIRES MOBILE RIGHTS FOR WIMBLEDON

msherlock — Wed, 27 Jun 2007 09:01:54 +0100

ESPN Star Sports acquired the mobile rights for Wimbledon in India.

NBC, ESPN CLOSE IN ON WIMBLEDON RENEWALS

msherlock — Mon, 25 Jun 2007 10:03:49 +0100

US broadcasters NBC and ESPN are reported to be close to finalising multi-year renewal deals with the All England Lawn Tennis Club for the TV rights for Wimbledon.

SHARAPOVA SERVES UP SOCHI 2014 ACE

msherlock — Fri, 22 Jun 2007 06:25:54 +0100

Russian tennis star Maria Sharapova held a tennis skills session on a specially made winter court, in the shadow of London’s Tower Bridge, and expressed her support for Sochi 2014 Winter Olympic bid.

MEDIAZONE SERVES UP WIMBLEDON ONLINE

cbritcher — Thu, 21 Jun 2007 06:16:59 +0100

Fans of tennis Grand Slam Wimbledon will once again be able to log-on to a raft of video services after partners agreed to extend the Wimbledon Live channel.

BANGALORE, DOHA, ISTANBUL OR MONTERREY TO HOST 2008 WTA SONY ERICSSON CHAMPIONSHIPS

msherlock — Fri, 15 Jun 2007 10:20:34 +0100

Sony Ericsson WTA Tour said that Bangalore, India; Doha, Qatar; Istanbul, Turkey; and Monterrey, Mexico have been selected as the finalist bid cities to host the 2008 Sony Ericsson Championships.

LAGARDÈRE AGREES DEAL TO ACQUIRE IEC

msherlock — Mon, 11 Jun 2007 09:29:06 +0100

Lagardère SCA agreed a deal to acquire the entire capital of International Events and Communication in Sports (IEC), the Swedish sports rights specialist founded in 1994.

FRENCH SPORTS JOIN PREMIER LEAGUE ACTION AGAINST YOUTUBE

msherlock — Thu, 7 Jun 2007 09:15:13 +0100

The national French tennis federation, Federation Française de Tennis, and the French football league, Ligue de Football Professionnel, along with Cherry Lane Music Publishing Co joined the Premier League’s class action lawsuit against YouTube and Google.

DUBAI SPORTS CITY UNVEILS INTERNATIONAL EVENTS STRATEGY

msherlock — Wed, 6 Jun 2007 09:37:39 +0100

Dubai Sports City unveiled its strategy to bring a share of the global sports business market to the UAE.

IEC SERVES UP AAMI CLASSIC

msherlock — Mon, 4 Jun 2007 09:12:36 +0100

IEC in Sports was appointed by Colin Stubs Enterprises to handle worldwide television distribution for tennis’ AAMI Classic for 2008 and 2009.

US OPEN EXTENDS CBS TV RIGHTS DEAL

msherlock — Tue, 8 May 2007 09:38:56 +0100

The US Open and US network CBS have agreed a new six-year deal reported to be worth about $145 million for the year’s final Grand Slam tennis tournament.

ATP SWEDISH OPEN BIGGEST SWEDISH EVENT FOR MEDIA WORLDWIDE

msherlock — Fri, 4 May 2007 09:54:04 +0100

ATP Catella Swedish Open has become the biggest annual event in Sweden in terms of international media coverage.

DIRECTV TO CARRY TENNIS CHANNEL

msherlock — Tue, 17 Apr 2007 09:28:41 +0100

The Tennis Channel agreed a multi-year distribution agreement with US satellite provider DirecTV which will increase both its reach and lift its profile.

TENNIS STARS ANGRY OVER ATP REVAMP

msherlock — Mon, 16 Apr 2007 14:55:04 +0100

Roger Federer and Rafael Nadal are among the top men’s tennis players to be concerned over the pace of proposed changes to the structure of men's professional tennis.

IMG ACQUIRES QUINTUS

msherlock — Fri, 13 Apr 2007 09:44:40 +0100

The IMG agency acquired Quintus, the sports and entertainment company. The acquisition follows the recent purchase by IMG of a number of other companies including CSI Sports, BSI Speedway, Tennis Week and Art + Commerce.

ROLAND-GARROS LAUNCHES EUROPEAN MEDIA RIGHTS TENDER

msherlock — Thu, 12 Apr 2007 09:28:52 +0100

The French Tennis Federation, La Fédération Française de Tennis, launched a European media rights tender.

SHANGHAI CONFIRMED AS ATP MASTERS SERIES EVENT FROM 2009

msherlock — Wed, 28 Mar 2007 09:57:14 +0100

The ATP Board approved Shanghai as the host of the ATP’s Asian Masters Series tournament, starting in 2009.

CANON SERVES UP TENNIS SPONSORSHIP

msherlock — Mon, 5 Mar 2007 09:58:09 +0000

Photography company Canon agreed a deal to serve as host sponsor for the annual Indian Wells tennis tournament.

US DAVIS CUP TICKETS SELLING AT RECORD PACE

msherlock — Tue, 27 Feb 2007 09:33:37 +0000

Tickets for the US v Spain Davis Cup quarter final in April are selling at record pace, meaning the event could become the highest attended Davis Cup tie in the US in over 15 years and the third highest of all time.

ANNA SERVES UP K-SWISS BRAND BOOST

cbritcher — Fri, 23 Feb 2007 06:21:45 +0000

Tennis star Anna Kournikova has signed a deal to become brand spokesman for leisurewear firm K-Swiss.

WIMBLEDON AGREES EQUAL PAY DEAL

cbritcher — Fri, 23 Feb 2007 06:19:16 +0000

Organisers of the Wimbledon tennis championships have confirmed they will offer equal prize payments to men and women this year – bringing it in line with the other Grand Slams.

LONGINES TEAMS UP WITH ROLAND GARROS 2007

msherlock — Thu, 15 Feb 2007 09:19:24 +0000

The Swiss watch brand Longines agreed a deal to become the new official partner and timekeeper for Roland Garros 2007.

AVIVA APPOINTS FAST TRACK TO SPONSORSHIP TASK

msherlock — Fri, 9 Feb 2007 09:39:23 +0000

Aviva, the savings, investments and insurance group, appointed Fast Track’s Consulting division to carry out a review of the group’s global approach to commercial sponsorship, with the project initially planned to run through 2007.

IEC IN TV DEAL WITH ATP SWEDISH OPEN UNTIL 2010

msherlock — Mon, 5 Feb 2007 09:00:00 +0000

IEC in Sports expanded its relationship with the Swedish ATP Tournament, the Catella Swedish Open, in a new deal leading up to 2010.

IT’S DAVIS CUP TIME FOR ROLEX

cbritcher — Wed, 31 Jan 2007 06:17:32 +0000

Watch maker Rolex has become an international sponsor of the ITF’s Davis Cup.

AUSTRALIAN OPEN EXTENDS DEAL WITH EUROSPORT

msherlock — Mon, 29 Jan 2007 09:13:42 +0000

Tennis Australia signed an exclusive four-year TV and internet deal for the rights to tennis’ Australian Open from 2008 to 2011.

KIA MOTORS ENHANCES SPORTS SPONSORSHIP

msherlock — Tue, 16 Jan 2007 09:14:31 +0000

Kia Motors Corporation said it would enhance its association with tennis and sport in 2007, as it enters its sixth consecutive year as the major sponsor of the Australian Open grand slam tennis tournament.

SONY ERICSSON WTA TOUR EXTEND SCOTT’S ROLE

msherlock — Wed, 10 Jan 2007 10:12:24 +0000

The Sony Ericsson WTA Tour Board of Directors voted unanimously to extend the contract of Tour Chairman & CEO Larry Scott for an additional five years, until 2011.

BILL TO GIVE INDIAN BROADCASTER CRICKET RIGHTS

msherlock — Mon, 8 Jan 2007 09:30:12 +0000

The Indian government said it would bring in legislation to make it mandatory for pay-broadcasters to share sports feed with public-service broadcaster Prasar Bharati, ahead of this year’s Cricket World Cup.

IMG ACQUIRES TENNIS WEEK AND TENNISWEEK.COM

msherlock — Wed, 3 Jan 2007 09:27:40 +0000

The IMG agency acquired Tennis Week magazine, adding to its fast-growing stable of publications.

MERCEDES-BENZ AND ATP EXTEND PARTNERSHIP

msherlock — Wed, 3 Jan 2007 09:26:14 +0000

Mercedes-Benz and the Association of Tennis Professionals said that the car company would increase on- and off-court sponsorship efforts in 2006.

SKY SPORTS 2006 – MORE SPORT THAN EVER BEFORE

msherlock — Tue, 2 Jan 2007 10:03:50 +0000

UK pay-broadcaster SKY SPORTS broadcast a total of 40,638 hours of sport in 2006, offering more programming in the past twelve months than any previous year.

ANSON NAMED CHIEF EXECUTIVE OF ATP EUROPE

msherlock — Wed, 29 Nov 2006 09:05:17 +0000

The ATP, governing body of the men’s professional tennis appointed Andy Anson as chief executive of ATP Europe.

SONY ERICSSON WTA TOUR TO BE STREAMLINED BY 2009

msherlock — Wed, 22 Nov 2006 09:41:38 +0000

The WTA said that a major overhaul of women's tennis will be completed by 2009.

SCANDIANAVIAN AGENCY SIGNS UP ATHLETES

msherlock — Tue, 21 Nov 2006 09:26:43 +0000

Scandinavian marketing agency SportBusinessNordic set up a new business division and signed agreements to represent a number of sporting talents in golf, ice-hockey and tennis.

ESPN STAR SPORTS WINS TV FRENCH OPEN RIGHTS

msherlock — Wed, 15 Nov 2006 09:29:31 +0000

Pan-Asian broadcaster ESPN Star Sports acquired the exclusive TV rights for tennis’ French Open.

RECORD TRAFFIC FOR ATP TENNIS ON THE NET

msherlock — Mon, 13 Nov 2006 09:26:49 +0000

ATPtennis.com set a new traffic record in October when it recorded 580,591 unique visitors during the Mutua Madrilena Masters Madrid. The Web site attracted more than 1.7 million user sessions as fans registered more than 9 million page impressions.

ATP MASTERS SERIES RE-APPOINTS IMG MEDIA UNTIL 2010

msherlock — Wed, 8 Nov 2006 09:07:46 +0000

ATP Media, the broadcast arm of the ATP Masters Series, extended its consultancy deal with IMG Media for a further three years.

WTA PRESIDENT SERVES UP TOP AWARD

cbritcher — Wed, 18 Oct 2006 06:16:24 +0100

Stacey Allaster, president of the Sony Ericsson WTA Tour, has been become the first woman to scoop a top sports business award in Canada.

SONY ERICSSON WTA TOUR EXTENDS INNOVATIONS

msherlock — Tue, 26 Sep 2006 09:56:42 +0100

The Sony Ericsson WTA Tour said it would extend and expand its innovations programme to include the introduction of on-court coaching trials at events during the autumn.

NH HOTELES EXTENDS DAVIS CUP SPONSORSHIP

msherlock — Mon, 25 Sep 2006 10:25:33 +0100

The International Tennis Federation and NH Hoteles extended the sponsorship agreement between the international hotel company and the Davis Cup until 2009.

US OPEN SETS TOURNAMENT RECORDS

msherlock — Tue, 19 Sep 2006 08:51:04 +0100

The 2006 US Open set several records in attendance and website traffic and generated significant television ratings.

DRINK FIRM SPONSORSHIPS ATTACKED

msherlock — Fri, 15 Sep 2006 10:04:38 +0100

The UK's Advisory Council on the Misuse of Drugs has recommended that drinks companies should be banned from sponsoring sports and music events in the UK.

SONY ERICSSON SPONSORS TENNIS MASTERS CUP

msherlock — Mon, 11 Sep 2006 09:19:59 +0100

Mobile phone company Sony Ericsson agreed a three-year deal to become the official mobile phone of the Tennis Masters Cup, Shanghai.

EUROSPORT EXTENDS US OPEN TV DEAL UNTIL 2012

msherlock — Fri, 8 Sep 2006 10:14:30 +0100

Pan-European broadcaster Eurosport extended its TV deal with the US Tennis Association for the US Open for an additional six years until the 2012 US Open.

NEW FED FINAL CUP SPONSOR

msherlock — Tue, 5 Sep 2006 09:22:22 +0100

The International Tennis Federation agreed a deal with new mobile-enabled classified advertising service Mobiya making it Official Sponsor of the 2006 Final of the Fed Cup by BNP Paribas.

USTA TURNED DOWN $100M ROOF PLAN

admin — Thu, 31 Aug 2006 05:32:00 +0100

US Open chiefs have admitted they had investigated putting a roof on the Arthur Ashe Stadium – but turned their noses up at the $100m price tag.

KING DELIGHT AT USTA VENUE NAMING

admin — Wed, 30 Aug 2006 05:38:00 +0100

The US Tennis Association has turned its back on potentially millions of dollars and opted not to sell the naming rights to its new National Tennis Centre.

SONY ERICSSON SIGNS $20M TITLE RIGHTS DEAL

admin — Wed, 30 Aug 2006 05:29:00 +0100

It is already naming sponsor of the WTA Tour – now Sony Ericsson Mobile Communications has served up its latest tennis deal; a $20m-plus, four-year contract for title sponsorship of the former Nasdaq-100 Open.