On every measure the US business of sport is the biggest and most profitable market in the world.
Whether one considers sponsorship revenues as a whole or by sport, club or team; broadcast revenues and TV audiences; event day revenues including tickets and merchandise or sports participation, the US leaves every other country trailing a very long way behind. As a benchmark for other sports in other countries the US sets the standard but just what is that benchmark?
Now, for the first time in one place, we are pleased to bring you a comprehensive guide to the numbers that make up the business of US sport. US SportBusiness in Numbers is a new data resource covering every aspect of the industry across the pond. Standing at a whopping 250 pages and spread over 51 chapters we believe this to be the most complete picture available.
Use this benchmark reference tool to discover:
- Details of all the major team sports including valuations of clubs in the NFL, NBA, NHL and MLS, audience and ticket numbers, sponsorship valuations, concession and , merchandise revenues, plus data on each sport’s major events
- Individual sport player rankings with fee and prize earnings, sponsorship numbers and fan demographics for golf, tennis and horse racing
- Industry data for racing and fight sports including NASCAR, Indy and WWE with all team and track valuations, sponsorship, TV and pay per view values
- Revenue streams and interest levels in a range of other sports from athletics to poker and video games
- The importance of collegiate sports with levels of participation and funding, competitions and audiences for NCAA, Football, Basketball and High School sports
- Analysis of global sports events including interest and audiences for summer and winter Olympics, FIFA World Cup, Americas Cup and Tennis Grand Slams
- Valuations and industry data from agencies, broadcasters, licensing, merchandising and memorabilia, sporting goods, sports travel and stadia Whether you are looking for new opportunities in the US sports market or for ideas that you can translate into your organisation this report will be invaluable.
