Don’t you wish there was one place you could go for all the data you need on the Sports Industry? Well so did we. In fact, we wanted it so much we went out and produced it.
Introducing SportBusiness in Numbers In one handy volume designed to fit your briefcase you will have access to the key numbers you need in the business of sport.
About to advise a client on their sponsorship strategy?
Back up your position with:
• Biggest sponsors by company or industry
• Audience numbers of the top 10 sports in leading territories
• Largest recent deals and how much they were really worth to buy
• Top 25 global sponsorship deals in 2006, top 25 sponsors 2006, top 10 sponsorship industries and top 10 sponsored sports
• Sponsorship by category – sports, arts and broadcast, and type – team, event, athlete, organisation
• Authoritative forecasts for growth in types of sponsorship
• Top 3 sponsors in 10 European markets
Trying to close a TV rights deal?
SportBusiness in Numbers will give you:
• Top TV audiences for sport globally in 2006 and trends since 2003
• The top 10 TV rights deals of 2006, and an assessment of the market for 2007
• Top 5 rights deals in leading markets
• Top TV sports viewing figures in 2006 in leading sport markets including Australia, China, France, Germany, Spain, the UK and the US
• Key values for mobile TV rights and the prospects for the future
• The biggest TV deals currently in existence
Looking to plan your growth strategy?
Don’t miss our on information on:
• The 20 richest sports teams in the world by value and revenue
• Trends in ticket prices/match-day costs among the world’s top leagues
• The largest events and leagues by attendance
• The richest sports teams by sport/leagues …and so much more
SportBusiness in Numbers contains over 100 tables allowing you to digest information at a glance. It analyses the key numbers behind the sports industry and is an essential ready reckoner for serious players in the business of sport. This new business tool draws on the research data from leading providers BMRB/TGI, Comperio Research, Forbes Magazine, Initiative Sports Futures, Redmandarin, S-Comm Australia, Sport + Markt, Sports Marketing Surveys, Team Marketing and TV Sports Markets.
Yes, you could go direct to each of them, but we have saved you the trouble and added our own independent analysis. Regular SportBusiness contributors and report authors, Andy Fry and Andy Stevens, and international TV rights expert, James Pickles, Editor of TV Sports Markets, provide both data and insight on the main business areas of sport – Sponsorship/Sports marketing, broadcast/TV rights and events/leagues
SportBusiness in Numbers editorial synopsis Sponsorship – key information/tables include:
• The global market for sponsorship
• Top 25 global sponsorship deals in 2006, top 25 sponsors 2006, top 10 sponsorship industries 2006 and top 10 sponsored sports
• The biggest sponsors in 2006 by company or industry
• The top 3 sponsors in 10 European markets
• Focus on the Australia sponsorship market
• What sponsors really want from their sponsorships and what rights holders think sponsors really want from their sponsorships – qualitative research
• Sponsorship split by category (sports, arts, broadcast, other) and type (team, event, athlete, organisation)
• The rise in use of different sponsorship evaluation techniques
• Forecast for growth by different types of sponsorship
• Sponsors’ willingness to use ambush marketing
• Naming rights deals and fans’ attitudes to naming rights at different clubs
TV and other media rights deals – essential data includes:
• The top 10 TV rights deals of 2006, and an assessment of the market for 2007
• The biggest TV deals currently in existence
• The evolving market for mobile broadcast rights and the top 10 deals of all time
• Top TV audiences for sport on a global and individual market basis.
• Analysis of TV sports audience habits in leading sport markets including Australia, China, France, Germany, Spain, the UK and the US
• The top 10 sports events by global TV audiences in 2006 and trends from 2005
• Top 10 TV sports events since 2003 covering the four year sports events calendar
• Largest events by global or national TV audiences
Teams, leagues and sports – insight and analysis including:
• The depth and strength of interest in individual sports across a range of countries
• Changes in ticket prices tracked and does this varies between leagues
• The 20 richest sports teams in the world in terms of estimated value, revenue and operating profit.
• Trends in ticket prices/match-day costs among the world’s top leagues
• Top 10 sports in leading markets by participation and viewing interest, plus comparison, where available, to 2002 figures
• The richest sports teams by sport/leagues
• The top events and leagues by attendance
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