Northern Trust first linked up with the tournament in 2008, and the new agreement will run through to 2016. The tournament has been a fixture in Los Angeles since 1926 and moved permanently to Riviera Country Club in 1973.
“When Northern Trust first came on board as title sponsor in 2008, its executive team clearly was committed to invigorating this historic tournament and re-establishing its profile as a premier event,” said PGA Tour commissioner Tim Finchem.
“Over the past four years, we have seen tremendous strides and a renewed energy surrounding the Northern Trust Open, particularly with the addition and leadership of Jerry West as executive director,” Finchem added. “With the announcement of Northern Trust's four-year extension, the tournament undoubtedly is going to continue to grow and have a positive influence on the Los Angeles area.”
West said that Northern Trust’s leadership had helped “re-establish the tournament as a major sporting event in Los Angeles”.
