Sport and New Media 2011 is sponsored and hosted by pan-regional sports broadcaster Eurosport and will be held at the state-of-the-art facilities at TF1. Launched in 2010 with a sold-out event in Manchester, the conference has quickly established itself as the leading forum to debate the opportunities, challenges and issues around the sport and new media. It is a must-attend event for rights holders, brand owners and agencies in the sport industry.
Industry leaders and key influencers will discuss their experiences of the most challenging and demanding issues in this rapidly expanding sector. Delegates will have access to the latest successful case studies and industry data, be able to interact and debate during panel discussions and take advantage of significant networking opportunities throughout the day. This conference will focus on the 'one screen' reality, social media commerce, the sports fan’s relationship with their mobile phone and the social media strategies of rights holders. The landmark event will also feature a presentation from event partner Eurodata TV Worldwide entitled 'TV: the New Media of 21st century'.
"Eurosport has taken a lead in bringing sport to consumers through all kinds of media," said Philip Savage, Publishing Director of SportBusiness Group. "We're therefore delighted that they have agreed to host this year's Sport and New Media conference. Not only will they be first-rate hosts but they bring a level of experience and understanding of the subject that will enhance the conference for delegates."
Heather Bowler, Eurosport's Global Communications Director, added: "Development in new media has fuelled fast-paced change in the sports and media industries, with broadcasters aiming to make their content available on as many screens and in as many places as possible. New media is at the very heart of Eurosport's strategy, which makes us the perfect partner for this event in Paris on June 15."
Bowler added: "The day will bring together influencers, rights-holders, brands and agencies for an exchange of ideas around the opportunities and high stakes that new media bring. This is the first time we have partnered with the SportBusiness Group on such an initiative. We're delighted to be host, but most of all, itching to get into some hot debate at the 'Sport and New Media 2011' conference."
Sport and New Media, which will be organised by the Events Division of SportBusiness Group, will be held in Paris on June 15, 2011. The conference will enjoy simultaneous translation between English and French. For more information please contact conferences@sportbusiness.com, call +44(0) 20 7954 3481 or visit www.sportandnewmedia.com.
