The defending champion of the Barclays Premier League, which splashed out a reported transfer fee of £50 million to sign Fernando Torres from Liverpool on Monday, will take on a Malaysia XI at Bukit Jalil Stadium in Kuala Lumpur on July 21 before facing the Thai All-Stars at Rajamangala National Stadium in Bangkok on July 24.
IEC was appointed by ProEvents, Chelsea’s exclusive Asia tour organiser, and the agreement will see the sports marketing agency produce and distribute the action across the globe.
“As the official tour organisers, ProEvents are delighted to appoint IEC in Sports to handle TV production co-ordination, transmission and all broadcast rights,” said ProEvents chairman Paul Kam.
