The company has been a FIFA official automotive partner since the 2002 tournament in Korea and Japan and could see another World Cup in its home country if the South Korea bid is successful in the race for the 2022 edition.
“We are confident that this renewal will further enhance our business values and the vision that football can act as the driving force to make a better world,” said Hyundai Motor Group Chairman and CEO Mong-Koo Chung.
“We are extremely happy to extend the partnership with Hyundai-Kia as one of the top FIFA Partners who will provide active support for a further two editions of the FIFA World Cup in 2018 and 2022. Our partnership demonstrates a shared philosophy and passion for the game of football,” added FIFA President Sepp Blatter.
