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France promises to double Euro revenues

French Professional League president Frederic Thiriez has pledged to double Euro 2008 revenues if France is awarded the 2016 edition of the event.

“We anticipate an average attendance of 50,000 per match, which would generate roughly twice as much revenues as Euro 2008 did,” Thiriez said, adding that UEFA posted net profits of €250 million with the event hosted by Austria and Switzerland.

Last week UEFA finished its inspection visits to the three bidding countries – Turkey, Italy and France – with a reception by French president Nicolas Sarkozy in Paris.

According to France’s bid book, the €1.7 billion investment in stadia will be mostly funded by the private sector, with local and national government contributing 33 to 41 per cent of the amount.