Under the deal, ESS will show live coverage of OneAsia events across 24 territories. Coverage from the tour will also be shown on ESS news programmes SportsCenter and Score Tonight and weekly magazine show Golf Focus.
"We are delighted to welcome ESPN STAR Sports as our broadcast partner for the next five years," said OneAsia Chief Executive, Ben Sellenger. "Their commitment to professional golf, as well as their unparalleled platform for showcasing sport across the Asia-Pacific, makes them an ideal partner to grow our events with LIVE, enhanced and focused TV coverage."
Craig Dobbs, ESS executive vice president of programming and production, added: "The OneAsia series comprises some of the biggest golf tournaments across the region, and we’re pleased to showcase this new premium golf series across Asia. The Asia-Pacific region continues to be a robust market for golf and this exciting partnership underscores our commitment to serve golf fans and deliver quality programming to our viewers."
The number of tournaments on the OneAsia tour will increase to 23 in 2014, up from 11 in 2010. Most of the events scheduled in 2010 offer a minimum prize purse of $1 million.
