Under the new deal with the German Handball Federation (DHB), Sportfive has added worldwide marketing of all media rights for matches by German men’s, women’s and junior national teams. Prior to the latest deal, Sportfive’s rights covered advertising on the teams’ jerseys and shorts, on perimeter hoardings, court floors, and broadcast advertising rights.
Sportfive has been the marketing partner of the teams since 2008, and the new deal takes the partnership through to the end of 2015.
