Bloomberg reports that Marcus Jordan told the University he would only wear Nike Air Jordan shoes, as a tribute to his father.
Adidas spokeswoman Andrea Corso told the Orlando Sentinel newspaper: “The University of Central Florida has chosen not to deliver on their contractual commitment to Adidas.
“As a result, we have chosen not to continue our relationship with them moving forward.”
The university had a “tentative” contract with Adidas until 2015, valued at $3 million, according to the Sentinel.
