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AEGON sponsors Masters Tennis

Life assurance and pensions company AEGON has agreed to title sponsor the Masters Tennis event in London under a new deal running until at least 2013.

The event takes place annually, in December, at London’s Royal Albert Hall, and has featured stars including Borg, John McEnroe and Pete Sampras.

"We are delighted to welcome AEGON as our new title sponsor," said Peter Worth, Senior Vice President, IMG, the organiser of Masters Tennis. "In AEGON, we have a title sponsor with a passion for, and commitment to tennis at all levels. With AEGON on board we will continue to drive the event from strength to strength as part of a very exciting end-of-year tennis season.”

AEGON is also a main sponsor of the Lawn Tennis Association, the governing body for tennis in Britain.