The annual pan-European conference brings together important senior executives in sponsorship and debates the important issues of the past year and the future of the burgeoning marketing sector.
Fleet is responsible for developing both international and national sponsorship campaigns at IMG and is a specialist in Olympic marketing whereas Harrison is the driving force behind the European marketing division of one of the world’s leading sport lifestyle labels.
Other speakers include Toby Hester (Head of Football Brand for Castrol), Iain Higgins (Company Lawyer for the International Cricket Council) and Lesa Ukman (Founder and Chairman of IEG LLC).
Further industry speakers will be announced in the coming months, while this year’s special guest speakers include former England cricketer Darren Gough and former FIFA, UEFA and FA referee Graham Poll.
The programme is geared to accommodate rights holders, corporate brands, agencies and suppliers, across B2B, B2C, public or private, sports, arts, leisure, entertainment or non-profit sectors.
Further information on Future Sponsorship 09 can be found at www.future-sponsorship.com






