The inaugural North American Motor Sport Business Forum will take place this December 8 and 9 in Orlando, Florida. The conference is being organised by Swiss company IM2 Events in partnership with Just Marketing International. IM2 Events has organised similar conferences in Europe and the Middle East.
In a press release, the organisers said that the event would focus on the commercial side of motorsport, and attendees could expect presentations from leaders of major players in the North American industry including NASCAR, IndyCar, NHRA, ALMS and Grand-Am Road Racing.
The North American Motor Sport Business Forum will take place at the Hilton Orlando, which hosts the Performance Racing Industry Show (PRI) on the three days immediately after – December 10 to 12. The PRI show is the world’s largest racing trade show, featuring 1450 companies and around 40,000 buyers and attendees from 61 countries.
