IMG Sports Media agreed a four-year partnership with the International Volleyball Federation (FIVB) to distribute FIVB tournaments worldwide.
Under the deal, which begins in 2009, IMG Sports Media will distribute all media rights for Beach Volleyball’s SWATCH FIVB World Tour (men's and women's) and Swatch FIVB World Championships (men's and women's, 2009 and 2011), the annual FIVB World League and FIVB World Grand Prix events and the 2011 FIVB World Cup (men’s and women’s).
IMG Sports Media will also become the official audio-video media rights and event consultant and TV coordination agency of the FIVB, advising the FIVB on all production matters, working onsite with host broadcasters across the globe to make sure that all production standards are met up to and during each event. IMG will be the central point of broadcast information for the rights holders, promoters and national federations.
Ioris Francini, Senior Vice President IMG Media, Head of Sales EMEA, said: “We are thrilled to be working with the FIVB. This is an important time in the world of Volleyball, a sport which has evolved and developed considerably over the past few years, and a very exciting opportunity for IMG to take on a global sport that is brand new to us. We will offer the FIVB an excellent and dedicated sales team of 150 people devoted to raising the popularity and profile of this first-class sport.”
