The convention for rights holders, brands and leading commercial suppliers, also announced a sell out.
In addition, the EPFL, headed by Sir Dave Richards and Emmanuel Macedo de Medeiros, will hold their general assembly at the event ensuring all 28 member Leagues and an increasing number of professional Leagues from around the world will be represented. In all, over 40 countries worldwide will attend the conference at Chelsea FC.
The confirmed commercial & marketing master-classes will also provide the football industry with examples of best practice. These include: Sponsorship return (Mastercard); Making best use of commercial hospitality (Aston Villa, Everton & Wembley); Building a digital community with fans (Yahoo!); Digitising Content for new media (Vizrt and Bundesliga); Sports Social Networks (Carling.com); and ‘The Changing Face of media consumption’ (Youtube). There will also be regional focuses on India and the USA.
A waiting list is now in operation for those wishing to attend the invitation-only event.
