VANOC executive vice president, revenue, marketing and communications, Dave Cobb, said: "We've had overwhelming support from Canadian companies since we were awarded the right to host the 2010 Winter Games. The momentum created by the Beijing Games and the unique marketing and hospitality opportunities enjoyed by sponsors has brought a strong interest from companies asking about remaining sponsorship opportunities. This is proof of the ripple effect that one Games can create for another".
According to the Vancouver 2010 website, revenue currently generated from domestic sponsorship for the 2010 Games stands at $735 million - 97 per cent of Vancouver 2010's overall target of $760 million. National Partner and Official Supporter revenue targets have already been met, but VANOC expects to sign another six to eight Official Suppliers. Overall, VANOC's total sponsorship commitment is understood to be just under the $1 billion mark when combined with an estimated $200 million to be received from international worldwide sponsorship.
Vancouver 2010 now has nine Worldwide Partners, six National Partners, 10 Official Supporters and 28 Official Supporters.
