SportBusiness.com

GAA and ESB team up on Croke Park green initiative

The Gaelic Athletics Association (GAA) and the Electricity Supply Board (ESB) are partnering on Cúl Green (Green Goal) which sets ambitious environmental targets for iconic Irish stadium Croke Park.

A total of 2.2 million people attended Croke Park last year, making it the biggest venue in Ireland and the new sustainability plan will extend to fans' activities in reducing the environmental impact of their travel to and from the stadium.

The partnership aims to dramatically reduce the carbon footprint at Ireland's most popular sporting venue over the next six years. The new project in the immediate term will cut Croke Park's annual 4,500 tonnes carbon emissions output by more than two-thirds. And a state of the art environmental-improvement programme covering the stadium's electricity, waste and water management systems is being put in place.

A new website has just been launched to engage with fans, supporters and the general public to show their support by committing to energy saving activities such as switching off lights and taking public transport to Croke Park instead of taking the car. Croke Park now contracts all its electricity from a renewable resource.

ESB will provide expertise in environmental management as a specialist from the company joins the Croke Park team for the next 12 months to achieve internationally-recognised best-practice ISP14001 environmental standards at the stadium. Cúl Green will increase awareness about sustainability and climate change across, not just the GAA family, but a far wider supporting public.

For more information on sport’s environmental initiatives, see the latest SportBusiness intelligence report, Sustainable Sport. Please click here