The senior team at Limelight Sports have led a Management Buy Out (MBO) of the UK's leading grassroots sports and physical activity participation agency.
Limelight Sports is the company behind events including Nike RunLondon, the Sport Relief Mile and the Swimathon.
The team aims to capitalise on the increasing demand from brands for grassroots participation sports and physical activity programmes, sparked by the London Olympics and Paralympics and increased interest in health and well-being, rising levels of obesity and environmental concerns.
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