The yearly performance deal, could run up to the end of the 2009/10 season.
“We are excited to be joining forces with Total Sports Asia to help us maximize our presence and fortify our popularity in Asia for the mobile market. They are a reputable organization and we are confident that their extensive marketing knowledge in will enable us to continue expanding our fanbase,” said Miguel Angel Hernandez, Media Director of Real Madrid Football Club.
Julian Jackson, Senior Vice President of Total Sports Asia said, “We are very thrilled to have a club of Real Madrid’s stature appoint us as agents to distribute and market their mobile content in Asia. TSA has been in the forefront of brand-building for numerous international sports entertainment companies and we see this appointment as a stamp of confidence on our expertise and track record.”
