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ESPN acquires Serie A rights in the Pacific Rim

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Multinational sports broadcaster ESPN has acquired television, internet and mobile rights in the Pacific Rim for the home league matches of ten of the top Serie A clubs in a two-year deal with the MP & Silva agency.

The deal covers the 2008-09 and 2009-10 seasons, and includes the home Serie A fixtures of AC Milan, FC Inter Milan, FC Juventus, Fiorentina, AS Roma, SS Lazio, Genoa, Cagliari, Catania and Torino.

“Serie A is home to some of the world’s top players and most storied clubs, and fans throughout the Pacific Rim will now be able to see expanded coverage on ESPN, along with the other top European football properties we air, making our networks the place to see the best in European football," said Tim Bunnell, senior vice president, programming and marketing, at ESPN International.

Serie A joins ESPN’s lineup of European football properties, including UEFA Champions League, UEFA Cup and Spain‘s La Liga.