The deal means that Astro will show coverage of at least one live match, one highlights programme and one delayed match each match week on its Pay TV channel - Astro Super Sport.
Astro will also exploit the rights across other broadcast platforms - on the Internet via www.astro.com.my (Malaysia), www.astro-nusantara.com (Indonesia) and www.simpur.net.bn (Brunei) and on mobile.
Commenting on the award of the media rights in the region for 2009-12, UEFA said: “We are very pleased to renew our partnership with Astro. The significant and lasting commitment which they have made to the UEFA Cup is evidence of the appeal of the competition to football fans in Malaysia, Indonesia and Brunei.”
TEAM Marketing AG is the exclusive marketing agent of UEFA for the UEFA Champions League, UEFA Super Cup and UEFA Cup.
