The company’s participation has been something of an open secret in recent months but the deal was announced by The London Organising Committee of the Olympic and Paralympic Games (LOCOG) earlier today.
LOCOG says it today reinforced its vision to stage a ‘Games for the Digital Age’ in 2012. As Official Communications Services Partner, BT will be responsible for providing all communications services to LOCOG which are required to stage the Games. At Games-time, they will also be responsible for providing all communications services to the operational workforce and at venues.
BT also becomes London 2012’s second Sustainability Partner and will work with LOCOG to help stage a sustainable Olympic Games and Paralympic Games. BT will use the Games as a platform to discuss and drive the sustainability agenda.
London 2012 now has five Tier One Partners and one Tier Two Supporter as it heads towards its £2bn budget for staging the Olympic Games and Paralympic Games in 2012.
BT Group becomes the fifth Tier One Partner for London 2012 after Lloyds TSB (Banking and Insurance Partner), EDF Energy (Utilities Services Partner), adidas (Sportswear Partner) and British Airways (Airline Partner). Deloitte is a Tier Two Supporter.
