Perform, who have recently opened an office in Singapore, partnered with World Sport Group (WSG), to exploit the digital rights of the continent’s leading club and national team football competitions and will build and manage a broadband channel to stream live games from the AFC Champions League, the premier club team tournament in Asia, and the FIFA World Cup 2010 Asian qualifying rounds.
The agreement also covers the AFC Asian Cup™ 2011, the marquee national team event in WSG’s inventory of properties in the Asian Football Confederation’s (AFC) portfolio, the Asian football qualifying rounds for the 2012 Olympics, the Hyundai A League and J League. A total of 200 matches will be streamed live a year, with subscription packages available on a daily, monthly and annual basis.
The service will launch on March 12 with live online coverage from the first round of matches in the 2008 AFC Champions League.
Andrew Croker, Executive Chairman, Perform, said: “Perform are specialists in creating global distribution solutions for digital rights holders. We are excited to partner with World Sport Group in providing football fans with access to live match coverage from these leading tournaments and we look forward to playing our part in bringing the best matches in Asian football to a wider audience throughout the world.”
Seamus O’Brien, President and CEO, World Sport Group, said: “This is the first time we have sought to deliver the digital rights of these competitions worldwide and we are delighted to establish a partnership with Perform, the global leaders in exploiting rights on digital platforms.
“Football is Asia’s number one sport and we are confident that Perform will successfully develop the digital reach of the region’s top competitions. With this landmark agreement, football fans around the world will be able to watch all the exciting action, the passion and the talent associated with Asian football.”
